MKT 600

Marketing Management 3.0 Credits

Prereq: Membership in the MBA program or consent from the department.

This course is designed to provide students with an understanding of: the role of marketing function in an organization; the types of marketing decisions and analytical procedures involved in making each decision; the overall marketing planning process; and, the impact of the social, economic, and legal environment on marketing decisions. Prereq: Membership in the MBA program or consent from the department.

Academic Year 2017-2018

  • 3 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    PART-OF-TERM COURSE

    MKT 600-001: MBA One Year students only.

    001
    Lecture
    MW
    9:00 am - 11:30 am
    Aug 23-Oct 11
    Steven J Skinner
    3.0

    MKT 600-401: MBA Evening students only.

    401
    Lecture
    W
    6:00 pm - 8:30 pm
    Aug 23-Dec 13
    Anne M Eilert
    3.0

    MKT 600-402: MBA Evening students only.

    402
    Lecture
    W
    6:00 pm - 8:30 pm
    Aug 23-Dec 13
    Leslie Harris Vincent
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.

Academic Year 2016-2017

  • 4 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    PART-OF-TERM COURSE

    MKT 600-001: Must be in the One Year Accelerated MBA program.

    001
    Lecture
    MW
    9:00 am - 11:30 am
    Aug 24-Oct 12
    Steven J Skinner
    3.0

    MKT 600-401: Must be in the Professional Evening MBA program.

    401
    Lecture
    W
    6:00 pm - 8:30 pm
    Aug 24-Dec 14
    Leslie Harris Vincent
    3.0

    SECTION 402 CANCELLED

    THIS COURSE IS NOT ELIGIBLE FOR ONLINE REGISTRATION

    MKT 600-402: Must be in the Professional Evening MBA program.

    402
    Lecture
    R
    6:00 pm - 8:30 pm
    Aug 25-Dec 15
    TBD
    TBD
    3.0
    403
    Lecture
    TBD
    Aug 24-Dec 16
    TBD
    Anna Zarkada
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2015-2016

  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2014-2015

  • 4 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    SECTION 001 CANCELLED

    THIS COURSE IS NOT ELIGIBLE FOR ONLINE REGISTRATION

    001
    Lecture
    TR
    12:30 pm - 1:45 pm
    Aug 28-Dec 18
    TBD
    TBD
    3.0

    PART-OF-TERM COURSE

    002
    Lecture
    TR
    9:00 am - 11:30 am
    Aug 28-Oct 21
    Sudharshan Sudharshan
    3.0
    401
    Lecture
    T
    6:00 pm - 8:30 pm
    Sep 02-Dec 16
    Sudharshan Sudharshan
    3.0
    402
    Lecture
    TBD
    Aug 27-Dec 19
    TBD
    Anna Zarkada
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2013-2014

  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    001
    Lecture
    TBD
    Jan 15-May 09
    TBD
    Anna Zarkada
    3.0
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2012-2013

  • 2 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    001
    Lecture
    TBD
    Aug 22-Dec 14
    TBD
    TBD
    3.0

    MKT 600-401 for students officially admitted to the Gatton College MBA program only.

    401
    Lecture
    T
    6:00 pm - 8:30 pm
    Aug 28-Dec 11
    Steven J Skinner
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    001
    Lecture
    TBD
    Jan 09-May 03
    TBD
    Anna Zarkada
    3.0
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2011-2012

  • 2 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    LOCATION: Greece. Course is taught in Athens, Greece as part of the Greek MBA program.

    001
    Lecture
    TBD
    Aug 24-Dec 16
    TBD
    Anna Zarkada
    3.0

    MKT 600-001 is for students officially admitted to the Gatton College recommended should consult www.gatton.uky.edu/Undergraduates/Forms.html division marketing major to enroll in MKT 300 courses and above. Students in other major programs in which specific MKT courses are during add/drop for a link to an online override request. MBA program only. Unless otherwise noted in the specific course, you must be an upper-

    401
    Lecture
    T
    6:00 pm - 8:30 pm
    Aug 30-Dec 13
    Steven J Skinner
    3.0
     
    Lecture
    T
    6:00 pm - 8:30 pm
    Aug 30-Dec 13
    Steven J Skinner
  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2010-2011

  • 2 Sections
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    001
    Lecture
    TBD
    Aug 25-Dec 17
    TBD
    TBD
    3.0

    MKT 600-401 is for students officially admitted to the Gatton College MBA program only.

    401
    Lecture
    T
    6:00 pm - 8:30 pm
    Aug 31-Dec 14
    Steven J Skinner
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 0 Sections Spring Semester
  • No sections offered.
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2009-2010

  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    MKT 600-001 is for students officially admittted to the Gatton College MBA program only.

    401
    Lecture
    R
    6:00 pm - 8:30 pm
    Aug 27-Dec 17
    Steven J Skinner
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    201
    Lecture
    TBD
    Jan 13-May 07
    TBD
    TBD
    3.0
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2008-2009

  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS

    Unless otherwise noted in the specific course, you must be an upper- division marketing major to enroll in MKT 300 courses and above. Students in other major programs in which specific MKT courses are recommended should consult www.gatton.uky.edu/undergraduates during add/drop for a link to an online override request.

    401
    Lecture
    R
    6:00 pm - 8:30 pm
    Aug 28-Dec 18
    Fred W Morgan
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    201
    Lecture
    TBD
    Jan 14-May 08
    TBD
    TBD
    3.0
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2007-2008

  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    201
    Lecture
    TBD
    Jan 09-May 05
    TBD
    TBD
    3.0
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.

Academic Year 2006-2007

  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    401
    Lecture
    R
    6:00 pm - 8:30 pm
    Aug 23-Dec 15
    TBD
    Fred W Morgan
    3.0
  • 0 Sections Winter Intersession
  • No sections offered.
  • 1 Section
  • SECTION
    TYPE
    TIMES
    LOCATION
    INSTRUCTOR
    CREDITS
    201
    Lecture
    TBD
    Jan 10-May 04
    TBD
    TBD
    3.0
     
    Lecture
    TBD
    Jan 10-May 04
    TBD
    TBD
     
    Lecture
    TBD
    Jan 10-May 04
    TBD
    TBD
     
    Lecture
    TBD
    Jan 10-May 04
    TBD
    TBD
  • 0 Sections Summer Session 1
  • No sections offered.
  • 0 Sections Summer Session 2
  • No sections offered.